Reframing promotes your Health!
Admittedly, the fact that reframing supports health is not the main justification for the method of perspective shift. So, what does the sentence „When faced with objections and negotiations, ask the doctor or reframe“ mean? Reframing is a method to prevent your blood pressure and emotions from boiling over during negotiations. If you have to […]
I can see you through the phone
Again and again, I hear that the telephone has become outdated as a contemporary acquisition tool, as there is a growing bouquet of other acquisition possibilities, such as social selling, video messages, email marketing, trade show visits, etc. First of all, the telephone does not claim to be the sole communication tool in acquisition. And […]
Referral Marketing – Long Live the Extra Mile
Please imagine the following two fictional stories in which you were a participant and answer the subsequent question after reading these stories. My question to you is: Which story would you spontaneously and without prompting tell your friends and acquaintances? It is evident that we talk about things and events that have surprised us. The […]
How do I get from the receptionist to the decision-maker?
The classic situation: You want to schedule a meeting with a company decision-maker, and the assistant picks up the phone and asks, „In which matter do you want to speak to the boss?“ The assistant’s role is to protect the boss’s time. Important matters need to be distinguished from unimportant ones. Therefore, the question „In […]
Motivated to start cold calling – or rather wait for Godot?
Motivated for cold calling – or still waiting for Godot? And those who know the play know that it ends with further endless waiting. And knows that the main theme is waiting for the fulfillment of a (self-)promise. At the beginning of the year, fitness centers boom. New members come through the door and populate […]